Google Chat to challenge Apple iMessage as new messaging service

WhatsApp too

So Google is working on yet another messaging app. This time it’s keeping things simple by calling it Chat. For those of you who are aware of Google’s history with messaging apps, you’ll know it’s always been behind the curve for some reason. But that’s not to be the case here. If all goes its way, Google Chat could actually replace and kind of re-invent the wheel when it comes to SMS messaging.

What is Google Chat?

Chat is what Google has been working on, according to The Verge. It seems the search and mobile giant wants to replace the current SMS platforms that carriers all over the world use with the Universal Profile for Rich Communication Services (RCS) Standard. Google is constructing this service from scratch, working with more than 50 carriers worldwide and other manufacturers to help standardise Chat across all devices.

The new app or platform will integrate itself with existing apps such as Android messages and built-in messaging services by other developers. Google wants to improve and modernise texting to host features such as images, videos, GIFs, read receipts, typing indicators and group texts. It also hopes to add a location element to the service and possible integrate itself with Google Now and other apps. The only downside so far is the lack of end-to-end encryption, putting privacy at risk.

When can we expect Google Chat?

Google has been developing this platform for a few years now and will probably be doing so for a couple of more years at least. It wants to get this right and need the support of users and carriers everywhere.

For more information, we need to wait till the Google I/O 2018 event in May.