Lenovo’s new ThinkBook laptops are aimed to empower SMBs in the UAE

The ThinkBook sub-brand caters to the next generation of leaders

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Lenovo’s ThinkBook series of laptops are now available locally in the UAE. The lineup consists of the ThinkBook 13s, 14 and 15 with their designs aiming to accelerate small to medium-sized businesses in the region.

Stylish and secure

All three ThinkBook laptops come with a premium aluminium build in a grey finish. They can lay flat at 180-degrees and feature ultra-narrow bezels to pack a large display in a portable form factor.

Lenovo’s ThinkBook series is designed for the next-generation

The trio of laptops can withstand daily knocks, drops and temperature changes and come with business features that are often omitted on other pricier alternatives. These include a single-step authentication and power-on with the touch fingerprint reader and a physical ThinkShutter camera cover for privacy control.

Processing power

The flagship ThinkBook 14 and 15-inch devices come with up to 10th generation Intel Core processors including Intel Optane memory, WiFi 6 and discrete graphics. Either is easy to carry in a backpack or under your arm given their portable designs.

You can get the 14-inch and 15-inch ThinkBook with a dedicated graphics card

They both equip FHD display panels and two Dolby Audio speakers for multimedia consumption whereas the dual-array Skype certified microphones make conference calling easier.

Lenovo’s ThinkBook 13s offers a much sleeker portfolio

For ultimate portability, Lenovo’s ThinkBook 13s is sleeker yet retains the processing power and display technology from the flagships. Furthermore, both Dolby Vision and Harman speakers with Dolby Audio ensures engaging and immersive content at all times.

Rapid response

As mentioned before, having Intel Optane memory makes everything run faster on Lenovo’s ThinkBook 14 and 15, whether it is booting up applications or downloading files.

The quick recharging time is convenient for a busy day at work

On the ThinkBook 13s specifically, you can use hot keys to answer or hang up calls. The laptop can also be used to play music in standby mode, resuming full working capacity in less than 0.5 seconds. Speaking of time, Lenovo’s RapidCharge means you can charge the battery on your ThinkBook series from 0 per cent to 80 per cent in just 60 minutes.

Business-grade support

As these laptops are aimed at businesses, downtime can have a cascading effect. To avoid this, the ThinkBook series is supported with a range of business-grade services including warranty extensions, Lenovo Premier Support and upgrades. Self-management software such as Lenovo’s Vantage is also included for smaller companies to execute preventive diagnostics and the auto-installation of critical updates.

Pricing and availability

The Lenovo ThinkBook series will be available across all major electronics retailers in the UAE. Its ThinkBook 13s will retail starting at Dh3,499 whereas the ThinkBook 14 and 15 will both be priced starting at Dh2,599.