Yesterday, Meizu held its launch event for the m3 note in Beijing. GNTECH was part of the audience, which was kept nice and relaxed with the sound of the ocean and view of waves on the screen. Suddenly, Chinese pop sensations Yu Quan step on stage and the crowd goes wild.
The device launched with more fanfare than I would have expected for a ‘low-range’ device, but that’s exactly what CEO Bai Yongxiang’s point to the audience was: Just because it’s a cheaper device, that doesn’t mean the m3 note shouldn’t deserve the attention to detail and fanfare that more expensive products get. The slogan for this campaign is Value for the young.
The m3 note is priced at 999 Yuan (about Dh566). I know what you’re thinking: It’s going to be a low-grade, cheap-looking phone. Not even close. The first thing that catches the eye is the device’s premium finish and upscale features. Two perks on the body are that the camera, like most phones now, doesn’t bulge and the volume rockers are also embedded into the all-metal body of the device.
The m3 note is powered by a MediaTek Helio P10 octa-core processor and 2GB RAM for the 16GB model and 3GB RAM for the 32GB model. It has a 5.5-inch Full HD display with a pixel density of 403 PPI. The device is quite heavy at 163g. The cameras are 13MP at the rear (with f/2.2 aperture) and 5MP on the front (f/2.0 aperture). The device is equipped with a fingerprint sensor that can read in 0.2 seconds. The m3 note can also be used for payment services (currently only in China). The smartphone’s battery is a real stunner, at 4,100 mAh. That’s more than the highly-rated Samsung S7. Meizu claims 16 days’ standby time and 17 hours of video playback. The device is dual SIM and can take expandable memory up to 128GB.
For the mere price of 999 Yuan, the m3 note seems to be incredible. How far the device matches up to these claims is yet to be seen. Now if you’re wondering why this launch in China should concern us, here’s the good news. Meizu is making its entry into the Middle East, starting with the UAE. Dates aren’t confirmed yet but it should be somewhere in June. Till then, stay tuned for our detailed review of the device.